QUALICUM BEACH — Quality Foods, a Vancouver-Island based grocer, has a new offering at the App Store.
QF is offering a free app, allowing customers to activate any of several special offers on their iPhone, iPod Touch or iPad, a receive the deal instantly at the checkout.
"This is a first for the food industry in Canada, or anywhere as far as we know," said QF Director of Operations Ken Schley. "What’s unique about the QF app is that it seamlessly communicates special deals from the customer’s smart phone directly to the checkout. Each customer’s selected offers are unique to their Q-Card number. No other retailer has done that."
Schley said the app is very quick and easy to install on the App Store and it works with all versions of the iPhone. For now, a web-based mobile version for Blackberry, Android and other smart phones is available on the Qualityfoods.com website.
"We hope to add the QF App to the Blackberry App World in the next few months," Schley continued. "With the offers changing frequently, people can save a lot of money on items they purchase every day, and then watch their Q-Points balance grow. Other features will be added as we go."
The innovation is part of QF's 29th anniversary this year, and yet another of the grocery chain's innovative shopping ideas for its customers.
Those include their own loyalty rewards program with the Q-Card in 1990, online shopping in 1997 and then in 2004, came on the scene with My Daily Special where customers could select non-advertised items and receive special pricing at the checkout.