Shelley D’Amico, founder of Namaskar Yoga Studio in Parksville, was one of the top 10 finalists for the Small Business BC People’s Choice Awards. — Lauren Collins photo Shelley D’Amico, founder of Namaskar Yoga Studio in Parksville, was one of the top 10 finalists for the Small Business BC People’s Choice Awards. — Lauren Collins photo

Parksville yoga studio to offer Broga classes

Namaskar was included in the top 10 finalists for Small Business BC awards

Shelley D’Amico, founder of Namaskar Yoga Studio, said it says a lot about the community to be a finalist for a people’s choice award.

Namaskar Yoga Studio in Parksville was included in the top 10 finalists for Small Business BC’s Premier’s People’s Choice award. On Friday (Jan. 19), Small Business BC announced its short list of the top five finalists, but Namaskar wasn’t included in the list.

“I was shocked, really surprised,” said D’Amico about finding out about the nomination in December.

“I thought that, because it’s a small business, small town, and there were so many businesses nominated, I figured that for sure someone in Vancouver was going to win or at least be chosen as a semifinalist.

“It says a lot about the community itself. Just to vote, it means a lot.”

Namaskar, D’Amico said, opened July 15, 2016 in Parksville at 10-102 Island Hwy. E. The entrance is located on Middleton Avenue.

The studio opened a year and a half ago with four instructors.

“Essentially, we just showed up every single day with our hearts and we just do what we do, which is teach and care about our audience, and eventually, over time, class numbers started to grow,” she said, adding that without its dedicated students, the business wouldn’t have lasted.

“The community has been very receptive. Most of my business has been word-of-mouth,” D’Amico said.

Namaskar wasn’t D’Amico’s first venture into the yoga world, she said.

“I worked in the corporate world for 25 years and then I had had enough of that. I was a little bit lost… When I resigned, I went to yoga every day,” she said. “Just going to my mat every single day, I learned a lot about myself. I really learned to just connect with what my true calling is.”

D’Amico said she decided to take yoga teacher training with the intention of one day opening her own studio. Initially, D’Amico said, she was teaching at another studio in town. It ended up closing its doors, opening another door for D’Amico.

“The opportunity came and I seized it,” she said.

Before opening Namaskar, D’Amico did her competitor research. She said she learned she is the only hot yoga studio, and only studio with infrared heating, in the Parksville Qualicum Beach area.

“That, to me, is my competitive edge, and that is my target market,” said D’Amico.

When the other hot yoga studio closed its doors, D’Amico said, she initially thought it was going to reopen.

“When they didn’t, I realized there’s a bunch of people that will have nowhere to go.”

Namaskar Yoga offers a variety of classes including hot vinyasa flow, power yoga, yin yoga, yinyasa and gentle flow. The studio’s classes also include hot classes (100 degrees F), warm classes (94 degrees F) and non-heated classes.

In addition to Namaskar’s class schedule, D’Amico is currently training to become certified as a Broga teacher. Broga is a new type of yoga class geared specifically toward men.

“Their mandate is they want to get more men onto the mat. So they have developed a very specific sequence geared toward taking male anatomy into consideration,” D’Amico said.

“A lot of men are intimidated to come into classes because a lot of men think they aren’t flexible enough.”

D’Amico said Broga is a yoga sequence that doesn’t ask men to be too flexible. She said it includes yoga postures with a lot of strength-based movements such as push-ups, while also including HIIT (high-intensity interval training) elements such as burpees or squats.

“It’s challenging, but it’s fun.”

D’Amico said she found out about Broga through two male students at Namaskar. She said she researched it immediately.

“I think that very same day, I signed up for the (Broga) yoga teacher training,” she said.

D’Amico said she’ll be finished Broga training by the end of the month and will be certified by mid-February. She said she plans to start offering Broga classes in March.

She also wants to see more men “on the mat” because yoga isn’t just for women.

“It’s for anybody. It doesn’t matter how old you are, whether you think you’re too short or too tall. If you can breathe, you can do yoga,” D’Amico said.

For more information on Namaskar Yoga Studio, visit or call 250-586-9642.

Send story tips to:

Just Posted

Qualicum Beach society goes to bat for insect eaters

Two bat houses built to monitor population in Heritage Forest

Parksville reopens portion of wetland

City undertakes review, remediation of liability concerns

Is Steve Nash Vancouver Island’s best athlete of all-time?

As Captain Canada gets ready to enter basketball’s Hall of Fame it’s time to debate his legacy

Who is Vancouver Island’s greatest athlete ever?

We want to know, you get to choose in a 64-athlete tournament bracket

Vehicle knocks out Parksville power pole

Traffic single lane heading southbound

VIDEO: Canadian Forces help flood-ravaged Grand Forks residents heal

Sgt. Bradley Lowes says the military is used to dealing with traumatic times

Friends and family playing huge role in search for Vancouver Island man

Volunteers from the public join forces with SAR crews

Chilliwack Chiefs make history with first RBC Cup win

In front of a huge and noisy crowd, the Chiefs claimed their first-ever national junior A title.

Central Vancouver Island man dies in single-vehicle collision

Pickup truck with three occupants went off the road near Port Alberni

UPDATED: Majority of flood evacuees in Kootenay-Boundary allowed to return home

Officials hope to have all 3,000 people back in their homes by Monday night

B.C. Lions bring back 6-time all-star offensive lineman Jovan Olafioye

He was acquired by the Montreal Alouettes last year.

Whitecaps rally for 2-2 draw with FC Dallas

Vancouver climbed out of a two-nil hole to tie FC Dallas 2-2

B.C. VIEWS: Making sense of climate policy

Flood and fire predictions have poor track record so far

Chilliwack Chiefs moving on to RBC Cup final after thrilling win over Ottawa

Kaden Pickering scored the winning goal in the 3rd period as Chilliwack won their semi-final 3-2.

Most Read