The Parksville Downtown Business Association (PDBA) says it is feeling elf-ish this year and is spreading the Christmas spirit with three promotions designed to bring more joy and sparkle to the downtown Business Improvement Area.
New this year is the Parksville Downtown Christmas Light-up which kicks off "The Season in the City." At 6 p.m. tonight (Thursday, Nov. 26) Mayor Marc Lefebvre will flip the switch to illuminate the giant sequoia tree at the east end of Morison Avenue. The public is invited to sing carols with the Craig Bay Choristers and enjoy hot chocolate and other treats. (Motorists are advised that the east end of Morison will be closed to through traffic from 4:30 p.m. until the event ends.)
Another new event for Parksville Downtown is Shop The Neighbourhood, Sat. Nov. 28. This national promotion initiated by Yellow Pages provides Canadians with a local shopping alternative on the Saturday between Black Friday and Cyber Monday. More than 8,000 businesses and 400 business associations across Canada have registered. "North Pole-apalooza" is back for its second year. Shoppers can enter until Dec. 20 to win a huge Gotta Love Downtown gift basket, brimming with treats and surprises from the 38 participating businesses that have a decorated North Pole on their premises. For more information, contact PDBA at 250-248-8079 or e-mail:
info@parksvillebia.com.
— NEWS Staff/PDBA news release