Hit the beach!

Qualicum Beach's Beach Day fun in the sun kicks off this Sunday

An all-ages swimsuit competition was a highlight at last year’s inaugural Beach Day event in Qualicum Beach.

An all-ages swimsuit competition was a highlight at last year’s inaugural Beach Day event in Qualicum Beach.

Qualicum Beach is gearing up for its biggest day of fun on the sand as Beach Day returns this Sunday, July 21.

With a long history of family fun on the waterfront, Beach Day provides a great day of mostly free family fun and music in the sun, say organizers.

“There’s something to appeal to everybody, all ages,” said Tom Russell. “It’s a great, no cost event, bring a lunch and hang out on the beach.”

With an extra focus on over 100 years of history this year, the array of activities will include everything from skim boarding and beach volleyball to sandcastle building and giant bubbles.

There will be an all-ages swimsuit show and live local entertainment with a talent show full of true local talent, beach seining for sea creatures, live touchable displays by the Shellfish Research Centre and, of course face painting.

Electric shuttles running between the beach and parking areas downtown will provide an alternate parking option.

Low tide is at 10 a.m. this year, and it’s really low. The day will begin with the Shriners’ breakfast at 8 a.m. and beach activities starting in the mid-morning and continuing until the tide comes in early afternoon.

While the family activities start early the younger kids will likely tire out, Russell said, and they’ll focus on the older crowd for an afternoon salmon barbecue hosted by the Kiwanis Club.