VIDEO: NDP launches charm offensive with Jagmeet Singh as it kicks off leader’s tour

One of Singh’s goals is to unlock the party’s potential in suburban ridings around Toronto,Vancouver

The NDP is trying to boost the profile of its new leader Jagmeet Singh, launching an introductory tour in Ottawa on Sunday that is expected to take the party’s new leader into every province and territory before a policy convention in February.

One of Singh’s main goals is to unlock the party’s potential in suburban ridings around Toronto and Vancouver — a growth plan that could represent a significant shift for the party that has not been witnessed since it made a historic breakthrough in Quebec, said former NDP national director Karl Belanger.

“I am talking about a geopolitical shift in the NDP universe on a scale that was seen in 2011 when the Orange Wave was created by Jack Layton and the NDP,” he said in an interview.

“Those areas are, in this country, key to form government and that’s what Jagmeet’s leadership brings to the table and it does have some Liberal organizers worried.”

There are no guarantees, however, that Singh can deliver in competitive suburban ridings, noting the party must also stay connected with supporters in Quebec, where it has 16 seats.

“The realities of these voters are quite different than those from the 905 and the greater Vancouver area,” he said.

READ MORE: Jagmeet Singh chosen as new leader of federal NDP

READ MORE: Majority of Canadians open to a Sikh Prime Minister, but three-in-ten aren’t

“In that sense, it will be a challenge for the NDP to be able to connect with both pools of voters. That’s a big challenge. If you are unable to make the inroads in the region you are seeking as growth … but at the same time you lose the base that you have, you don’t end up with very much at the end.”

NDP strategist Robin MacLachlan, also the vice-president of the public affairs firm Summa Strategies, said it will be key for Singh and the party to visit the province early and often.

Singh and his parliamentary leader Guy Caron recently paid a visit to the Quebec riding of Lac-Saint-Jean, where a byelection will be held on Oct. 23 — a competition sparked by the departure of Conservative MP Denis Lebel.

MacLachlan said the campaign-style national leader’s tour in the weeks ahead will allow the party to tap into Singh’s strengths.

“Jagmeet’s greatest challenge is of course his greatest opportunity: a great many Canadians haven’t had the chance to get to know him yet,” he said.

“That’s not surprising for a new federal leader but it is an incredible opportunity.”

The more people get to know Singh, the more they like him, MacLachlan said, noting this was evident throughout the NDP leadership race and in the recent stop in Lac-Saint-Jean.

Singh is not a “quick fix” leader, he added, pointing to the organizational abilities that his team demonstrated during his leadership campaign through fundraising and signing up new members to the party.

“You are going to see him and his team bring that same energy to the NDP,” he said.

“It is badly needed. The organization has been in a rut since the last election … it needs that rejuvenation, it needs the new tools and energy that comes from a team like Jagmeet’s.”

Kristy Kirkup, The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

More Parksville pop-up water parks planned

Fire department says Sunday, Aug. 18 next one on the agenda

Hi Neighbour Day celebrates 50th year in Errington

Pancake breakfast, parade, zucchini race and more planned for this years’ festivities

Semi-truck crashes on Hwy. 4 between Port Alberni and Tofino-Ucluelet

Drivers heading in or out of Tofino-Ucluelet Friday afternoon should expect delays

Errington scrap wood fire still under investigation

Three fire departments deployed to battle highly visible blaze

Take a trip through time at Children’s Museum Day in Qualicum Beach

Free event teaches children about pioneer life, arts and crafts

Fashion Fridays: How to dress and feel powerful

Kim XO, helps to keep you looking good on Fashion Fridays on the Black Press Media Network

Toronto activist calling on federal parties to nominate more black candidates

Fewer than 20 black Canadians have been nominated so far, including some Liberal MPs seeking re-election

Portland, Oregon, awaits right-wing rally, counter protests

Patriot Prayer’s Joey Gibson surrendered Friday on an arrest warrant for felony rioting

Kraft Heinz brand baby food recalled in B.C. due to possibility of insects

The Canadian Food Inspection Agency says the product should not be consumed

First Nations women finally to be treated equally under Indian Act: Bennett

Canadian Feminist Alliance for International Action thanked the feds

Helicopter-riding dog Mr. Bentley now featured on cans of new B.C.-made beer

Partial proceeds from every pack go to Children’s Wish

‘Easy Rider’ star Peter Fonda dies at 79

Actor and writer was nominated for an Oscar for co-writing the 1969 psychedelic road trip movie

Excavators help cute kid who copied their dig with his toys stay “safe at work”

Carson Carnegie wakes up at 7:00 am every morning to watch construction work on his street

Bob Lenarduzzi out as Vancouver Whitecaps president

MLS team is at the bottom of the Western Conference standings

Most Read