Parksville Downtown Business Association names 2018-19 executive

The Parksville Downtown Business Association (PDBA) has announced the appointment of its officers for 2018-19.

Melisa Beatty of Coastal Community Credit Union will serve as the board president. She is joined on the executive by vice-president Kristy Lotzien of Soak Essentials Marketplace and secretary-treasurer Nicole Thomas of RBC Royal Bank.

Other directors, elected to the PDBA Board at its recent Annual General Meeting, are Craig Carmichael of Island Exposures Gallery, Helen Dyck of Marlin Travel and Arthur Wong of The Beach Club Resort. They join continuing director Sandy Herle of Close to You Ladies Fashion and Lingerie.

The Parksville Downtown Business Association administers Parksville’s downtown Business Improvement Area. Its programs include: group marketing and promotion campaigns; an online business directory at; downtown youth ambassadors; the Christmas Bright Friday light-up event and Alberni Highway lights; street banners; a downtown walking map; and façade improvement and security grants.

Currently, its largest initiative is a downtown wayfinding system in partnership with the City of Parksville, the installation of which will begin this year.

— Submitted by PDBA

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